Affinity Program
The Volvo Affinity Program was created to thank the professionals who make significant sacrifices every day for the community.
We are proud to support those who work to protect us and keep us healthy. We want to make buying a Volvo easier for you, so you can ensure that you and your family are protected and safe while driving.
Here are the occupational categories for which we offer support for the purchase of a new or certified pre-owned Volvo:
- Members of the Canadian Armed Forces
- First responders
- Healthcare professionals
- Teachers
Contact one of our dealership representatives today to get your discount.
* Restrictions apply. The Affinity discount for healthcare professionals is available to active healthcare professionals who are currently licensed to practice in Canada, as well as retired healthcare professionals who were previously licensed to practice in Canada.
Available on the purchase or lease of a new 2026/2027 Volvo (excluding EX30 and EX30 Cross Country) or 2025 Volvo EX90; or the purchase of a Volvo Certified vehicle. Decommissioned loaner or courtesy vehicles, as well as dealer demonstration vehicles, are also eligible for the VIP by Volvo and Affinity programs. While supplies last, offer subject to vehicle availability. Volvo Car Canada Ltd. reserves the right to exclude or modify model and trim eligibility at any time. The $750 incentive is offered only on the 2026 Volvo XC40 B5 model (excluding Core trim); the $1,000 incentive is offered only on new 2026 Volvo EC40, 2026 EX40, 2026 V60 Cross Country and 2026 V90 Cross Country models; the $1,250 incentive is offered only on new 2026 Volvo XC60 B5 models (excluding Core trim), 2027 Volvo XC60 B5 and T8 plug-in hybrid models, and 2027 Volvo XC90 B6 and T8 plug-in hybrid models; the $1,500 incentive is offered only on new 2026 Volvo XC60 T8 plug-in hybrid models (excluding Core trim) and 2026 Volvo XC90 B6; the $2,000 incentive is offered only on new 2026 Volvo XC90 T8 plug-in hybrid models and 2025 EX90; a $250 incentive is offered on all Volvo Certified vehicles.
Retail delivery of the new vehicle must take place within 90 days of the PIN creation date. One Volvo PIN per vehicle. Limit of three (3) Volvo PINs per participant per year. The authorized Volvo retailer determines the final selling price, the base MSRP excluding individual options and option packages, transportation fees, and additional advertising fees. The Affinity discount and Volvo discount are subject to change at any time and may vary from month to month. This offer is not compatible with other VIP by Volvo or Volvo Affinity offers/PINs. Volvo Car Canada Ltd. reserves the right to terminate this offer at any time without notice. This offer is not compatible with other VIP by Volvo or Volvo Affinity PIN offers. Vehicles may be shown with optional equipment requiring additional costs. Some vehicle images feature models with characteristics that are not offered in the Canadian market and may include optional equipment and colours not offered in the Canadian market. Non-transferable offer and available to Canadian residents only. Consult a Volvo retailer for full details and eligibility criteria.
The above items are subject to change without notice to comply with the terms and conditions indicated here: https://fr.vipbyvolvocars.ca/publique/Programmes
